Basically, the good news is that I’m posting a LOT of new art items on Etsy over the course of this week. The two seen above are just the start. There’s a sale arriving on Itch.IO later this month and a lot going on on Etsy too, and I’m promoting both venues very heavily.
I’ve ordered a fresh batch of stretched canvases, about 20 of them (!) and some of those are 18×24 inches – I also have 25-packs of 16×20 inch and 18×24 inch shipping containers/mailers and a ton of bubble wrap and packing tape ready to go. On top of all of this, a $30 ad campaign has begun [between Etsy’s own ads and some other fine-tuned banner ad campaigns] that should result in approx. 450,000 impressions [ie. almost half a million people across the internet will see my ads] and, even with an expected CTR (click through rate) of only around 0.1-0.3%, that’s still hundreds of visitors showing up on my Etsy storefront. This campaign should be running from June 6-June 26 roughly, and what that means is if you were on the fence about buying something from me on Etsy, GRAB IT NOW.
Especially given that I’ve refined my pricing to take cheaper sourcing of bulk art supplies into account and reduced my effective pay level to a bit below $2/hr on Etsy artworks. Everything’s cheaper than usual right now. It’ll especially drop in price noticeably – an additional 15% – at the same time my Itch.IO sale is active [June 21 to July 4] so keep an eye on that!
I’ve also been very active on social platforms lately including YouTube. I comment on blogs, forums, YouTube videos, social media. I’ve spent hours posting replies and hyping all this stuff that’s going to happen. I’m trying to make it take off in a big way. So if you don’t buy the item you want on Etsy now, you’ll probably lose it as it’s very likely that someone else will claim it where you hesitated. And if they don’t, eventually it might end up in a bundle on eBay [some of the older items I have had on Etsy for a while will shift to eBay soon after the sale end on July 4th, 2020]
Now for the downside of this frenzy – my ‘minigames’ are being pushed back on itch.io. I’d indicated an attempt to release a set of four minigames by late July 2020 and that won’t happen. It’s unrealistic given that the first half of June is going into making art for a giant Etsy sale, and much of the third week of June into modest updates to some 3d asset and texture asset content on itch.
So what should you expect in game development terms if I’m focusing on Etsy art / stock media updates primarily in June?
Tricky – I still have a few bugs to quash and things to implement in each of those games, and if the bugs are not easily fixable this may get delayed further, but the basic expectation here is that ‘Spiral Skies’ goes live by July 4th, 2020 in both its SD and HD premium forms, plus there’ll be a lot of new teaser / preview material for other game projects posted by then as well.
I think Easely needs another week or so of actual dev work, eRacer two weeks, Vortex 2.5-3 weeks. That’s ideal, and that’s if I don’t run into last-minute barriers. The new Panoramic Worlds has about a month of additional work involved before launch. Same with Vivid Minigolf 2, and Miniature Multiverse has about three or four months of development work to go. So, in theory at least, these games can all be launched by the end of 2020.
In practice, that might not be feasible. Funding’s a persistent issue, and if this Etsy sale is successful, along with the Itch sale in late June, I can still get these games all done this year. I’d love that. I am hoping to raise around $400-500 between those two efforts. That’d actually recover the time this month that I will have spent painting (and then some) as I would be able to focus on gamedev pretty near full time, and would not be stuck doing $2-4 per hour microtasks at all. If these sales fail utterly despite all my efforts, however, I would expect only some of these games to be out by end of year, and others not until early 2021.
The relevant game pages on Itch will soon reflect this.