Crowdsourcing adventures full of astounding worlds!

Okay, so updates include the arrival of:

-more and more new paintings about to reach Etsy, plus recent launch of confetti bags like this one that are rather unique insofar as they vary randomly and have printed textures. Plus while there are texture and 3d update delays on Itch.io and a lot of that scheduling clearly misfired, updates are nonetheless still on the way. I am still working on it and my hope is to have that all done finally this month well before the other big stuff of April 2024 drops.

Crowdsourced Adventure – browser-based sci-fi adventure multiverse
Astounding Worlds – unlock a menagerie of fascinating, even astounding, fantasy worlds.

Namely: By end of April 2024 I will post the fixed, reworked first areas of Crowdsourced Adventure, and a bunch of the Astounding Worlds stuff by end of May 2024. I am hoping for a Steam / Epic launch too coinciding with these, which means $400 getting two things launched across two stores at a price of $2 each on every store. That is a $2 launch price, but sales are likely to exist down the road and aside from that, the whole point of the launch is less about racking up profit and more emphasis on visibility. I think marketers call it ‘framing’ – you place it somewhere at a price but also note that it exists there somewhere else for intriguingly less. And you never really intended to mostly sell at the first price. You just wanted to make people aware of it in a big public setting aka Steam and pull them off to your own shop or site and get them playing THERE.

And the sites are already recently redesigned, with further overhauls imminent, and the two games will be HTML5/webgl browser game freeware there. There are ads at the bottom of the page below the game, but they are not going to interfere with the play of the game at all, they are just images with links, that exist along the bottom of the page.

Literally the only reason to play them through Steam then is to have an offline install for PC that fills 100%, not 90% of the full desktop screen area, with no ads at the bottom edge and no usual browser stuff at the top edge.

But the game itself is always exactly the same either way.

Questions people are likely to ask at this moment include:

What about your itch.IO listing?

-Yes, if you bought a big asset bundle of everything on my Itch.IO shop, you get the Astounding Worlds installer for PC the day it hits Steam and Epic. Or if you buy one in the next month, or whenever. Crowdsourced Adventure too – I am adding it to Itch.IO too as first part of the minigame pack.

What about Miniature Minigolf? Miniature Multiverse? Other games? You posted on YouTube and then silence…

-Other projects continue inching forward in development. The two mentioned in this question are HUGE projects for a solo dev and despite much progress there are hundreds of hours work remaining across just those two. If you want to help push those forward please keep visiting my sites and playing whatever I have already released as that is a real show of support for not only the released stuff but for future projects. If someone is playing the small projects it bodes well for bigger ones down the road. As for YouTube there will be video content on YT and Vimeo and HornbostelVideos.com soon relating to all the new launches. I am still actively preparing for HornbostelVideos.com relaunch and that will be big soon but I have to stop at some point in this ongoing addition of page after page, with video after video, and just put it online. That site… wow… I have maybe a hundred old videos headed there over the course of this year from 20+ years of crazy hobbyist video productions and that means occasional VFX fixes in places where they are crucial, including blurring out or replacing logos on T shirts and random business signage in urban outdoor scenes, HD AI upscaling on the older SD videos, adding subtitles, and running everything through cutting edge audio filters in an effort to clean up vocals slightly and reduce the interference and volume of clicks, hisses, wind, and non vocal irrelevant background noise in many dialogue scenes to make the voices clearer here and there where I can. And if the sound of people talking is still muddy, like with echoes, or just really bad built in mics, well, that’s when the subtitles under every video come in and help.

What is this ad nonsense along the bottom of the two new game sites?

It’s two types. One is just links to my various sites and shops, and the other, is to other peoples’ sites, shops, web comics, etc. It is an ad slot for many other indie sites’ banner ads. It’s part of a banner thing called ComicAd.net, and while some of the ad spaces at times might push towards mature content, violent or weird dark stuff, that’s true of a few of my own things too that can on occasion be a bit adult in various ways and forms – dark (adult in sense of violence, gore, psychologically horrifying, or sexually suggestive, or ominous or uneasy, disturbing). Or now and then adult just as it is aimed at thoughtful adults, not idiot kids. (Adult in the sense of at times smart, sophisticated and verbally complex, not in the sense of offensive)

I pretty much chose a range of ad filters reflecting the most ‘adult’ my online stuff ever gets, and set filters to that. Mature but not flat out pornographic. So the ads will be a mix of stuff and some of that will be dark. And it is filtered automatically, not by me. It is a lot of indie art stuff, mainly online web comics. It operates with ad slots and a bidding system, so if you wanted to you could easily post your own ads on a bunch of slots across my websites. Just last two months these Crowdsourced Adventure and Astounding Worlds ad spaces all combined have typically raised 3-5 cents daily, despite the reality that not much exists on the related sites yet. I hope the launch of the actual game content leads to a near tenfold spike in visitor activity there and we see as a result something close to $0.50 a day being bid on the ads across these sites, as that is roughly $15/month and it is the lowball threshold where ongoing regular updates make any sense. It takes me 10 to 25 hours of work typically to make a moderately substantial new area or world for either game. I am aiming to earn over $4/hr doing this, any less and it just makes zero sense as I can already make over minimum wage on many other things I have going. Therefore, $40 to $100 raised between all ads on these sites and all other sales of them on itch.io, steam, epic… that is the target that funds a new world addition. If the ad slots manage $0.50 daily, that’s a smallish $40 world added to one of these two projects every 2.5 months.

And if you unexpectedly make a lot, like $10, daily, across all this?

There will be a funding pool for game dev. I have only so many hours in a day and these two projects will max out at two hours daily work each. Or… $16 a day. At that level, we may see significant nearly weekly updates. If income on this effort climbs above $20-25 a day for a while it means I will feel pretty safe to also divert a bit of it to other game dev project budgets as well… and donate some of the cash too. I certainly would love to see at least half the income over the $20 daily mark sent to charitable causes and used to solve real world problems. So… that is what I will do. And the goal’s not out of reach. Puzzle / adventure games that are open-ended and continually expanded like this are rare in gaming, and the reason they are rarely done is probably because the first big gaming attempt at a puzzle MMO flopped really badly despite strong reviews, lovely art direction and sound design, over $12 million in development prior to first launch circa end of 2003, and a recognizable adventure genre IP. (Myst Online, aka Uru) but it turned out, funny thing, even there if they scaled down to match a low end estimate of their playerbase audience they were eventually able to make it sustainable. Today Uru is back online and is operating sustainably purely on a donation based maintenance budget that is just enough to cover electrical bills, internet bandwidth, and occasional staff maintenance, or around $15,000 annually. And it has survived and remained online on such a budget for over a decade now. And it is even growing finally due to a few people making fan content and forwarding it to the Myst studio (Cyan) for inclusion on the servers.

So why is that relevant here?

Well, I’m actually a fan of what Cyan did with Uru in many ways. I find the Myst series inspiring creatively, aesthetically and was super impressed by the stuff the studio did in its ’90s heyday from a technical POV and frustrated when it all fell apart in the 2000s and sort of cautiously optimistic that they’d bounce back since then, which seems to be happening somewhat, despite one or two mediocre missteps like Firmament. But when Uru flopped, it killed the notion of ‘puzzles in multiplayer’ entirely for the entire games industry for ten years until the classic console title Journey in 2013, which promoted itself as an artful platformer, not as puzzle game or even as a game that had multiplayer. I also can see in retrospect that the entire adventure genre has unraveled over time and puzzlers with stories and real ambition are now rare. There were plenty of warning signs. Grim Fandango, circa 1996, is a genre classic but it sort of flopped out of the gate despite being one of the best adventure classics ever made. The Longest Journey was a marginally successful game despite being amazing, and its sequels chose to add clunky combat mechanics and then when that didn’t boost appeal on the second title just kind of gave up on puzzles and most gameplay mechanics almost completely in favor of just wrapping up the storyline fast in the third and final title. Syberia likewise limped along after the first title, with not a single entry in the series breaking into the mainstream. Those were in 2000, 2001. And every Myst title after the first for a good while was selling about half as well as the previous one regardless of quality. Myst (1993) sold 7 million copies. Riven sold about 4 million. Exile just shy of 2 million. By the time Uru came along the sales were in the low hundreds of thousands and only just over 30,000 even logged into the online part before it was axed by Ubisoft. When Portal revived the ‘dead’ idea of puzzles and innovated in puzzle design circa 2007 with a really cool concept underlying every puzzle setup, everybody bent over backwards to emphasize it as a platformer, not as a puzzle platformer. Puzzles were always the dorky thing nobody wanted to discuss in gaming circles. Puzzles were sudoku and match-3 and cheap junk. Bro gamers wanted to pretend they weren’t actually a thing that could be done well or that could work well. So when a game like the Talos Principle comes out (2014) and it’s one of the top ten sellers that year, and is excellent, and spawns a sequel last year (2023) that’s also excellent and is the first game to truly take advantage of Unreal Engine 5, we sort of try to ignore that. We try to ignore that to some extent the amazing parts of Tears of the Kingdom in 2023, one of the best games in recent memory, were not just related to physics but the use of physics in really inventive puzzle design that always offered multiple valid solutions, yeah, we kind of ignore it again. Everyone always tries to ignore it. We ignore it at our peril though. Game devs ignored Myst when it sold 7 million copies and topped annual PC sales charts three years in a row. (1993-1995) and it was in much the same way that they ignored The Sims when it finally broke that record and sold 14 million copies by 2002. Myst and The Sims are two VERY DIFFERENT games, but the common thread is they broke through to audiences who don’t normally play many games and got those audiences into gaming. They were well made games at the time, doing somewhat novel things nobody had been doing all that well previously, and they stumbled onto unexpected success by appealing to broad swaths of gamers, including many women, who normally were excluded from gamer culture. We dismiss a wide range of ‘boring, simplistic’ casual games, narrative games, puzzle games, or games that expand gaming to new and broader markets, at our peril as developers.

At a total ad revenue and/or sale revenue of 10% the current reduced Uru donation revenue, or a target of $1500/year, I am agreeing to make and actively build monthly expansions for, two different games, one with a roughly scifi focus, one more fantasy styled, that is a new world on each every month or 24 worlds yearly. These don’t match Cyan’s technical ambition. They are not multiplayer. Puzzles in mine will border on casual, to the point where some will describe these as walking sims in the same way “Gone Home” is often categorized as such despite it actually having some simple puzzles. They are more old school PnC adventure titles in some aspects. But the core appeal is there. Beautiful art direction, capable sound design, and even if puzzles are relatively simple, they’ll be greatly varied, along with the settings you can explore, which I feel is a lot of what I love about the Myst metaverse, just the variety and imagination in the scenes involved. Plus like those, I’ll lean heavy on that intangible sense of wornness, weatheredness, detailing that makes impossible places feel plausible, like they have history, and I’ll have many worlds with their own distinct storylines that can be uncovered. Some of these are unexpected and inventive storytelling in their own right. The first hub world in CrowdSourced Adventure, it’s a nice setup, but the first three concepts and the related puzzles and stories and the way the places, puzzles, and stories blend nicely and all three work, the three choices presented in poll one, are all ambitious, all interesting, and I’m entirely torn as to which one to pursue first. But that’s not up to me, it’s up to the players what the next release is!

See, the community forums and polling attached will be an engaging thing – as both Crowdsourced Adventure and Astounding Worlds will allow player communities to vote on updates over time, with little posted packages of concept ideas and design drawings, maps and terse text summaries, and polls allowing the community to decide which addition is most promising, and which should therefore be the next one to move forward. There will even be systems by which people can post their own concepts and ideas and if something sticks out as cool it may end up drifting up into the polling system in some form.

And while nobody ever has paid me $50-60 to make or even $10 to slightly customize, a world for them, even though that does exist as a product on Etsy and is pretty cool, maybe, just maybe, a couple thousand engaged players across two games might be enough to collectively raise that much just with related ads, even if the players themselves are not really paying anything individually.

And if you are concerned I’m hijacking Uru’s slim playerbase, note I have actual respect for them and as someone who respects them, will not hesitate to namedrop Uru. I’ve donated easily $300+ to Uru’s fund over the last decade. I feel that this post, which may take risks in mentioning many other noteworthy puzzlers and adventure titles, might get in trouble with the devs of those titles. I wish all of you to recognize I genuinely like that stuff, and that this post, and this game content, though taking some ideas from existing puzzlers… is not tied to them. My games here won’t connect to any of their trademarks or canon. It might, however, be a thing that causes people to realize those other historically significant puzzle games exist, which for younger people is truly not a given. I can see one reason Cyan seems to keep rereleasing Myst every 7 years or so in some new overhauled edition is that they want a way for old people who recall the game to share it with their kids or other younger family, in a way that won’t alienate them due to the archaic tech. They want to keep it accessible to younger generations who are just exploring the different types of gaming for the first time, all the zoomers and soon gen alpha kids who were born years after this was a thing. Every time they do this they seem to pick up a new wave of people who become fans. And this year the first Myst sequel, Riven, is also getting a huge remake. [launch later in 2024] and so on.

But if this isn’t enough, I will push further. If revenue from the ad slots and sales across all venues for (Crowdsourced Adventure) and (Astounding Worlds) exceeds $1000 by the end of summer 2024, I agree to commit to getting a full-blown Uru expansion out to the point where it can be played by the public by December this year. That’s all the stuff I worked on a little bit here and there beginning in 2014 with Sevkor. I had to completely rebuild that age, to fit the criteria of the Guild of Writers and use the new toolset Korman. The original version was pretty but inefficient, and later iterations underway are way more obsessively optimized, with a filesize of all texture and graphical data in the 40MB range, not 145MB+ and I’ve also worked on four other fan ages connected to that, which can result in a 300mb expansion with five ages of about 60mb each. They’ll run smoothly, they’ll look great, they have related lore and puzzles and I worry that the lore will be a holdup as it’s hard to tell any real story in the setting without triggering problems with the canon and fan age guidelines. Between lore and minor technical revisions and fixes to bugs people might discover, no guarantee of it all making it past Gehn shard to Minkata, much less the official servers, by end of 2024, but… just getting it all there to a point where it is all fully playable and looks, sounds good at all THIS YEAR will be tricky and involves a couple hundred hours additional work. I could keep kicking this fan stuff down the road and barely progressing on it. If it continues at the rate it’s gone so far, I’d say the ages maybe would be done in 2026. But if the Myst fandom can help boost my stuff, make it a hit a bit more out of the gate, I’ll definitely prioritize them as well over most of the 20-odd other backlogged slow moving things in my queue. It’s not just that I’m trying to cover my bills and somehow scrape together $10k+ from all sources this year to get off disability support entirely, and be self-supporting despite numerous mental health and other medical challenges, but the fact is I’m under some pressure to do so by family, friends, myself. I find it difficult to justify any fan art or no-profit creative work around the edges or any project that fails to make income. I’ve been quite clearly discouraged from any fan art by parents and others, in favor of maximizing hourly pay. I barely can justify even commercial indie game dev and only then on dubious claims that it might pay off. My stock media on itch.io, is slowed to a crawl because not many sales are taking place there. I’m making under a dollar per hour worked on stock media packs. Etsy? The papercraft is cool but is rarely selling. Most creative products sell poorly or not at all. Paintings – only half the paintings ever posted there have sold, usually discounted to levels where I make no more than $2.50 per hour worked on them. The one thing that is working is print services – posters, bookmarks, and so on. I make just over minimum wage on many of those listings. ($7.50/hr roughly) and that’d be good except that it is wildly inconsistent in volume and frequency of sales. Most days, zero, one, possibly two sales there. Then once in a while on a holiday time, usually the 45-60 days leading to Christmas it all goes nuts. I go from not enough sales to ten, fifteen a day and drown in overtime and refunding orders from people who I could not get the order done for in time… profit drops almost to zero, maybe goes somewhat negative with some scathing feedback, despite enormous effort and workload as seen in late 2023. How I wish Etsy could hold steady at 5-6 orders a day year round. If I somehow had THAT, I’d be making the requisite 10k from that alone already.

It is NOT for lack of trying to make things happen. I have so many product lines and ventures in the pipeline and they’re not stalled even if they may seem like it, they are all moving slowly forward. I’ve been working at least 10-11 hours a day across all this, at a pay of around $1/hr and change overall, which comes out to about $4k, possibly $5k earned a year on a good recent year. Get the pay rate up to near $2.50/hr and I’m good. THAT is what I need to get off disability. But I don’t make that much and most things in development have not taken off yet for those products launched, or aren’t even released yet. I am trying. 75 hours a week working on creative stuff is trying. It’s not working. And I get nobody will ever hire me. I can’t just ‘get a job’ because autism and mental disorders and lack of recent work history and other stupid red flags always trump the fact that I’m wildly creative, hardworking, skilled, and will work for super low pay in even really technically complex jobs.

That’s the reality. If these games somehow succeed post-release that WILL be huge for me. It’ll even be huge for the entire adventure genre, and the world more broadly.

BONUS: IF, between these two games and everything else, I exceed $10k in earnings for 2024, anything above $10k will be donated. I will donate to lifesaving charities, as a result of this success. And every year after, over 50% of all my earnings above that 10k mark. I will be SO thrilled to be that guy who somehow clawed his way off of govt. support through sheer effort and paid taxes, would be nice for my self-esteem and would be good for the world too.

NOT trying to be rich. NEVER want to be. I am asking for support and for someone to hire me for gigs just because I am trying to stay afloat financially on the cheap and retain creative freedom and help make the world better. This grind is not to make a fortune, it’s to make art and games and do so with a minimum of interference and fewer creative limitations, while also assisting others to survive, thrive, fulfill their own dreams in the process.

Ending Etsy Printing Services

The shippable items on Etsy are gone and I’m sure many of you noticed that.

At the moment only digital delivery products are still present there.

Maybe you are upset by this and want them back – I may offer them again at some point but no guarantees for now. If they do reappear that might be mostly on this site (the HornbostelProductions.com shop) instead of Etsy. That would mean similar pricing but more profitability as it would be outside of Etsy’s steadily rising fee structure.

Why would I ditch an Etsy product line that was taking off and proving highly successful? Well, there are three major reasons.

  1. Etsy printing services are not super creative and not what I most want to be doing. Cutting that off allows me to focus more of my time on other projects. For example, game dev stuff, and the imminent launch of a massively expanded HornbostelVideos website.
  2. Etsy wasn’t only time consuming, it was a bit stressful trying to ship batches of packages out on a daily basis. Other (digital) products are different in that I can step back from working on them when I’m getting upset/stressed instead of feeling like I have to keep working through the misery to get stuff out for the mail truck when it swings by.
  3. Final note there is the fact that this year I’ll be moving to a new house. It’s in Sewickley, PA. So that move is going to disrupt any possible work and shipping regardless for the next 2-3 months.
  4. I don’t need the Etsy money at this point, not really. I’ve gotten a mild boost in income in spots outside of Etsy so will likely be able to leverage THAT now instead of Etsy print sales and still make nearly the same amount. It’s enough cash saved or flowing in that I am in a good spot to complete things like Vivid Minigolf. That project, has two courses I still haven’t yet built or implemented, plus various remaining minor bugs across otherwise completed ones. But if I push on that now I can definitely still get it onto Steam by mid March 2023. For various reasons, I will ignore mainstream advice relating to Steam releases. There have been talks about how ‘optimal pricing’ for indie games is $15-20. Now in this case, I don’t care if the cash coming in is ‘optimal’. I mostly just want the game to be accessible and playable for people and I want players to have fun. I considered a $5.99 price point for a while but have shifted my views on this. Current price point at launch is now likely to be in the $3 range instead.

So basically:

Vivid Minigolf launch is early 2023, on Itch.IO and Steam at a price of $2.75. It will go on sale too with increasingly solid discounts as months pass, eventually dropping as much as 75-80% off which is to say, about 50 cents. Plus there will be DLC every once in a while, at no additional cost. There will also be a free version on the game’s official site which lags roughly a year behind the paid version in content terms. And it has a few ads spaced around it on the webpage. When the game first launches that free version will have one course included, so for the first year it’s essentially a demo. But at the end of year one, by that point the Steam version will have some free DLC and the free version will lag behind said DLC and just have the core seven courses. And so on. Eventually, by 2026 or 2027, DLC updates will likely be over and the free version will fully catch up with the paid one and at that point the ‘paid’ Steam game will go freeware. It’s up to you whether paying $2.75 at launch is worth it, or under $1 about nine months after that, or NOTHING AT ALL but you would need to wait four years.

Astounding Worlds (previously Panoramic Worlds) is now set up for status as an Itch.IO and AstoundingWorlds.com exclusive, free plus optional tip on Itch.Io, and free with a few ads on the official site. That and the minigames like Spiral Skies, Easely, Eracer, and Vortex, all will go live in Summer 2023. The entire batch will be accessible for $1 on Itch (or) free with ads on the official game site in the case of Astounding Worlds.

Miniature Multiverse should be ready to launch by November 2023. It will be priced similarly to Vivid Minigolf.

After all that, who knows? I’m open to going heavily into reimagining other backburner projects from World Pinball to Isola, to a Troop 4 adventure and some fangame stuff.

But the bottom line on all of this is it’s all greenlit and moving forward faster now. I can afford to get all these projects done. Watch for exciting updates ahead!

Etsy status in October 2022 + other notes

Another week, another Etsy sale. Most of the time *something* is on sale on Etsy even if not the most popular items (ie printing services) and that’s intentional, it’s a rotation of items on sale from week to week. Some weeks multiple categories are discounted and on holidays everything is discounted HEAVILY. This October has been an anomaly: more sales made the first half of October 2022 than the first half of the year 2021. A twelvefold increase in frequency of sales! That of course makes it something of a challenge to keep up. I try to get every order out on time of course but occasionally things do arrive late especially during sale events or when a HUGE order has been placed.

This month has seen $450 in sales and it hasn’t even hit the halfway mark!

So that is astounding, even if 67-72% of it is getting eaten up by materials and shipping supplies and so on. I even am releasing new print products now like (very cheap, my cheapest material) prints on copy paper and small print items like bookmarks!

The Halloween rush is going to be deranged in its level of activity. I’m pretty sure of that. I am of course setting a lot of other tasks aside to stay focused on fulfilling Etsy orders for the rest of October. A few things still get some attention though – one being the ongoing work on Vivid Minigolf. I aimed for a ‘late 2022’ release and still am hoping to get that done successfully.

Southwest desert course in Vivid Minigolf
Japanese Garden minigolf course (most of it visible, anyway – the image is cropped, not just resized)

Any success via Etsy will slow down the first release of the game slightly but will also give it a stronger shot at visibility when it does get released. Right now I’ve built courses, implemented features, am actively debugging the game… all the mini supply materials involved were covered months ago, the software side of things and the Steam fee are covered too. But that leaves me with a bit of a challenge in gaining publicity at time of release.

Should Halloween prove effective in generating sales activity, it will give me a bigger promotional budget to work with which in turn may have a multiplier effect if used well, in that this title might appear somewhere on the lists of popular releases. Ideally first page of Itch with no scrolling down the list, maybe a bit of scrolling on Steam but not too much? That kind of thing helps people notice that a game exists! I will be messaging a (fixed) list of Youtubers and game news sites with download keys, of course, and my policy is not to hand out keys to anyone not on that top-100 list. I know random people will claim to be a popular Youtuber, ask for free keys, and then resell them on the cesspool that is G2A, it’s a common tactic. I’m just not going along with that, in general.

Other than the PR kit, the key distribution / mailing effort… a better YouTube trailer and more and more gameplay clips by time of launch… and my ongoing manual commenting on minigolf related videos on YT (I think I’ve linked to the game project on something like a hundred of the more popular YouTube minigolf videos at this point) I will also run a massive $150+ ad campaign across Google/YouTube, several banner ad networks, Twitter ads, Facebook/Instagram, and Bing/Yahoo search. I have already fine tuned with the initial $25 – am confident I can make over 5 million (generally, relevant) people aware that this game exists when it launches. This is in terms of *impressions* of course and it will probably translate to at most 1% of that group clicking through, and probable 1-3% of that 1% buying the game. In theory, then, we’re talking 500-1500 sales over time which… anything in that range would be amazing if it pans out. We are talking $1000-3000 there, factoring in the reality that many of the buys will be during sales and that Valve gets a 30% cut.

If that happens though, great potential for free updates over that first year of release. The core seven courses only involved $500 in materials, $200 in Steam submission and software expenses specific to the project, $150 or more promoting the thing at launch. Not to mention hundreds of hours of work as an indie with no actual pay rate.

So if this goes well, great! The target of $1000 in sales pretty much means breaking even on this project, and every $1000 or so above that means maybe some new features added, and an extra 5-6 courses posted in a free update to all players who bought the game.

I have thoughts about revising the game features to include, for example, randomly mixed 18-hole courses. Either a front nine/ back nine selectable combo or just 18 completely randomly selected holes. That is one of those things which would involve a lot of reworking of code to implement (like online multiplayer functions, multiplayer beyond hotseat) but which I would like to do in an update in early 2023. I also want to port this to mobile devices, touchscreen UI and all that. And I want to build AI opponents somehow as an option, even though that is tricky to do well.

I get it, you would all prefer these features exist at the outset. But I am a solo indie game developer. It takes time and cash to add all of this. I don’t have immense resources going in and I am hoping you all understand this. A game with a dev budget below $1k and an unpaid solo dev, is not going to be the most impressive thing ever, but if there is an audience for this, if people buy it and are patient, I will take that support seriously and do what I can to build amazing things with it in the next year.

Links relating to all of this:

http://www.vividminigolf.com

https://www.etsy.com/shop/MatthewLHornbostel

Thanks for everything!

Etsy breakthrough!

My Etsy shop from 2011-2018, zero sales. 2019, one sale and a positive review which I was quite grateful for. 2020, nine sales. 2021 prior to November, 16 sales. Then came this month, seven sales just this month! And ten reviews now too, all of them glowing five-star reviews!

Now, given enough time it could still unravel due to unreasonable behavior by enough buyers like my eBay shop has. On eBay circa 2020 I pretty much gave up on that… eBay by 2020 I spent hundreds of hours working and was losing money doing so, due to a combination of a flawed and overly generous and too trusting, business model and an alarmingly high proportion of unreasonable customers who were essentially trying to scam me. They would order a personalized artwork, when it arrived they would claim it was damaged or that it was not what they wanted, and threaten to give a scathing review unless there was a full refund. I kept my 100% positive feedback score but only because I was caving to all of these people. It sucked and it has caused me to make three clear determinations – one being no more time consuming personalized art for buyers in most cases unless the buyer has proven exceptionally reasonable through a series of previous orders. Two, is that eBay’s become too much of a cesspool and I don’t want to be an art seller there anymore, though occasionally I still use the platform to buy and sell other things. Three, that I need to enact refund policies that are not excessively trusting and generous, and price just enough profit margin in to survive and still profit despite the few who do still somehow manage to exploit me.

I still believe most buyers are genuine. I still charge less than a typical vendor, and my effective pay per hour remains well below minimum wage doing this. But it’s now not so low that it can be entirely cancelled out for the entire year if a few sales go sideways!

I was not convinced to set the current boundaries because of my own greed or any such thing. Actually, what finally convinced me to do it was the well being of the customers, who wanted timely response and delivery, wanted a growing roster of promising new products from me, wanted my venue to survive and grow because that was good not just for me but for them! And if the shops don’t remain viable that all goes down the tubes so… there is good reason to do what I need to do to make this all sustainable and able to expand.

I have a TON of new things I want to do in the near future. Not all of them make sense as Etsy products but many do. Some – digital games and gamedev asset packs, mainly – are going to be launched mainly on Itch.IO instead, or even Steam. But Itch.IO, despite longstanding efforts to gain reviews and sales there, has yet to really be viable. My Itch.IO profile still lacks the key first review or reviews which is perhaps necessary to get momentum going there.

So here is the plan for late 2021:

-games, a few of my small or midsized projects, will launch on Itch and Steam by end of year. That will likely drive activity to my Itch profile more than asset packs ever could. And it is something I’ve been working towards for an awfully long time regardless.

-asset packs shifting to become accessible outside Itch.IO, including Unity Asset Store submissions and a big complete asset pack collection on DVD and digital download, posted as a product on Etsy.

-Etsy things that are working will be built further if the prints continue to sell well, more print product options, like glossy photo prints, prints on normal weight copy paper, more size options, etc. Likewise, even more colorful and charming miniature papercraft kits based on even more architectural styles.

-sales will continue on Etsy. November 17-30 is now a planned sale range and all the papercraft items will be 40% off, all the other items 25% off, so should be pretty amazing. And there will be another sale leading into Christmas, if you want to cut shipment of things that close! (Dec. 10-18, 2021)

-sales also on Itch.Io. As in… Nov. 20-30, and Dec. 20-Jan. 2, 2022. So that is also going to happen.

As usual, here are the links:

https://www.etsy.com/shop/MatthewLHornbostel/

https://matthornb.itch.io/

Thanks for reading!

BRIEF UPDATE, JUNE 2021

I am working on a lot of different things, but the unavoidable result of that is that each individual effort progresses more slowly. That said, here’s a breakdown of where things stand:

  1. Microtasks. These have become higher-priority as I’ve found some work [off and on] that pays more, as in an average of $7.20/hour. And it’s work that’s available about half the time, each week so… I’ve made $400+ so far this year doing that, most of it since mid-May. I wouldn’t go so far as to call it earth-shattering, or life-changing, but rather pathetically this – minimum-wage part-time work – has a better pay rate than anything I’ve ever really landed in my life before.
  2. Miniature papercraft. I’m updating it a bit in the next couple days with a modest amount of new material tacked onto existing listings. You’ll see more soon. And best part is I do actually have a large-format printer with fantastic print quality, it can go up to 13″ by 19″ poster size. This means my papercraft will be available in TT and HO scales soon and not just the smaller scales (T, Z, N).
Nigel’s Pub, with an optional ‘outdoor seating’ addition. One of several new structures being tacked onto the British papercraft set in the next few days, across multiple scales of printable papercraft. Is there any name more stereotypically British than Nigel? Certainly not a name that is at all common in the USA!

3. Blood… the blood particle effects I have for free on Itch.IO just got an update. And it’s one of a number of updates showing up over the next week there. Watch for about 30-40 more assets to be added across some of my texture and 3d asset packs before the July 4th sale. WHICH IS ONLY ACTIVE FOR ONE DAY – JULY 4, 2021! DON’T FORGET IT!

Blood. For all the horror fans on Itch.IO.

Speaking of July 4 – I absolutely am working towards a gigantic sale on Etsy that will coincide with the Itch one and it’ll be good too. And though promotional efforts have been sort of modest this past month, they’re likely to be substantial starting a couple of days from now.

As in, I’ll be spending approx. $55 on ad campaigns, just between now and the end of the July 4 sale. That is, $35 over the two weeks leading up to that date and $20 on the day itself. It’s extremely likely to produce massive results based on past test runs.

Recall that in the past three years, between Etsy and Itch.IO, I’ve made over 60 individual sales worth over $500 total… almost all of them the direct result of active ad campaigns that were about $150 in all. So given that track record, I figure making over a dozen sales across these two venues in one day… July 4th… is fairly likely. This also means that some of the popular oft-viewed, oft-favorited listings on Etsy should finally sell by the end of that day. If you want them, but have been holding off… seriously, grab them now before someone else does! (Or take a chance on that, and wait until the morning of July 4th, and get the item you want then at 20% off if it happens to still be there.).

In preparation for the new sale I’ll be increasing the total listing count on Etsy to over 20 total listings, 20 different listed items. Granted, some of the new listings will be print stuff – the model railroading stuff appearing in a couple of larger scales they have not yet appeared in. But there will also be some new paintings showing up by the start of the sale.

Final notes: I am still working on both “Miniature Multiverse” and “Panoramic Worlds HD”. As for the latter – in the past month I’ve scrapped the old scene load/unload system and set up a new one with nicer loading screens, I implemented ad and ad-free versions of that loading-screen transition, did some playtesting, identified some situational bugs and fixed most of them, did a bit more graphics polishing in various spots, and in another few days will be doing further playtesting with a handful of other people (mostly close family) and will note any glitches/bugs they find, or any places that are confusing or that get them stuck. I’ll try to fix whatever issues they find, and also will post some trailer and video material on the web (Youtube, Vimeo, the PWHD website, the Itch.IO page, etc.)

Despite numerous failed deadlines, many delays and numerous bugs found and quashed, now I am still very optimistic that it’ll be out there by the time the sale hits. As in, during the week leading into the sale. Keep an eye out for that! It shouldn’t be more than 12 days off now!

Also, I’m working on a MAJOR update for HornbostelVideos.com to go live after that sale, some time in early July. Just know that that is still in the works. I want a lot more of my archived video content accessible but… still, not everything. There are basically going to be several tiers/categories of stuff for legal and other reasons.

A few brief updates [mid-April 2021]

  1. Panoramic Worlds has been fast-tracked but despite a lot of work is not yet released. I’d expect it to be available by the end of April 2021 though. See: PanoramicWorlds.com
  2. A massive and sustained ad campaign is moving forward. It includes a few relatively niche banner-ad networks, mainly an additional $40+ ad spend on Comic Ad Network over the next 60 days, which seems to be a natural successor to the defunct “Project Wonderful” in that I’m optimizing my ad spend well enough to get targeted clicks to Etsy, Itch.IO, etc, for about 20-25% the cost that would be involved in a typical FB/Twitter/Google ad campaign of similar effectiveness. I won’t be at all surprised if there are well over a thousand real people who show up to my online venues and sites in that timeframe. This is combined with online forum activity [signature banners and links] and YouTube and social media group comments. Such activity is proving very effective at finding interested [relevant] people who actually want the types of items I have to sell.
  3. I’ve been posting more items on Etsy and that’s going to expand further over the second half of April. For example, these artworks that have begun gaining a bit of attention:
A floral artwork priced at under $10. 12″ by 16″, original and handmade.

Paris street scene, $15 on Etsy. 18″ by 24″ original acrylic, on stretched canvas.

Finally, let’s note that I’ve done a ton of mTurk work over the course of this year so far. As in, $4-5 per hour worked, and a total amount of over $130 so far in 2021.

This -among other improvements – has helped stabilize things and I’m optimistic that there won’t be any further future issues with domains going down, or Etsy shop closures, due to lag in paying related bills.

Watch for some cool things to happen over the rest of 2021!

Etsy and Itch.IO [minor updates]

A little bird peering through a window at a floral vase. Acrylic artwork, on sale currently [Etsy]
Landscape with wildflowers. Also on Etsy.

Basically, the good news is that I’m posting a LOT of new art items on Etsy over the course of this week. The two seen above are just the start. There’s a sale arriving on Itch.IO later this month and a lot going on on Etsy too, and I’m promoting both venues very heavily.

I’ve ordered a fresh batch of stretched canvases, about 20 of them (!) and some of those are 18×24 inches – I also have 25-packs of 16×20 inch and 18×24 inch shipping containers/mailers and a ton of bubble wrap and packing tape ready to go. On top of all of this, a $30 ad campaign has begun [between Etsy’s own ads and some other fine-tuned banner ad campaigns] that should result in approx. 450,000 impressions [ie. almost half a million people across the internet will see my ads] and, even with an expected CTR (click through rate) of only around 0.1-0.3%, that’s still hundreds of visitors showing up on my Etsy storefront. This campaign should be running from June 6-June 26 roughly, and what that means is if you were on the fence about buying something from me on Etsy, GRAB IT NOW.

Especially given that I’ve refined my pricing to take cheaper sourcing of bulk art supplies into account and reduced my effective pay level to a bit below $2/hr on Etsy artworks. Everything’s cheaper than usual right now. It’ll especially drop in price noticeably – an additional 15% – at the same time my Itch.IO sale is active [June 21 to July 4] so keep an eye on that!

ETSY SALE – June 21 to July 4, 2020!

ITCH.IO SALE [93% OFF!] – June 21 – July 4th, 2020!

I’ve also been very active on social platforms lately including YouTube. I comment on blogs, forums, YouTube videos, social media. I’ve spent hours posting replies and hyping all this stuff that’s going to happen. I’m trying to make it take off in a big way. So if you don’t buy the item you want on Etsy now, you’ll probably lose it as it’s very likely that someone else will claim it where you hesitated. And if they don’t, eventually it might end up in a bundle on eBay [some of the older items I have had on Etsy for a while will shift to eBay soon after the sale end on July 4th, 2020]

Now for the downside of this frenzy – my ‘minigames’ are being pushed back on itch.io. I’d indicated an attempt to release a set of four minigames by late July 2020 and that won’t happen. It’s unrealistic given that the first half of June is going into making art for a giant Etsy sale, and much of the third week of June into modest updates to some 3d asset and texture asset content on itch.

So what should you expect in game development terms if I’m focusing on Etsy art / stock media updates primarily in June?

Tricky – I still have a few bugs to quash and things to implement in each of those games, and if the bugs are not easily fixable this may get delayed further, but the basic expectation here is that ‘Spiral Skies’ goes live by July 4th, 2020 in both its SD and HD premium forms, plus there’ll be a lot of new teaser / preview material for other game projects posted by then as well.

I think Easely needs another week or so of actual dev work, eRacer two weeks, Vortex 2.5-3 weeks. That’s ideal, and that’s if I don’t run into last-minute barriers. The new Panoramic Worlds has about a month of additional work involved before launch. Same with Vivid Minigolf 2, and Miniature Multiverse has about three or four months of development work to go. So, in theory at least, these games can all be launched by the end of 2020.

In practice, that might not be feasible. Funding’s a persistent issue, and if this Etsy sale is successful, along with the Itch sale in late June, I can still get these games all done this year. I’d love that. I am hoping to raise around $400-500 between those two efforts. That’d actually recover the time this month that I will have spent painting (and then some) as I would be able to focus on gamedev pretty near full time, and would not be stuck doing $2-4 per hour microtasks at all. If these sales fail utterly despite all my efforts, however, I would expect only some of these games to be out by end of year, and others not until early 2021.

The relevant game pages on Itch will soon reflect this.