Tag: 3d assets

Etsy breakthrough!

My Etsy shop from 2011-2018, zero sales. 2019, one sale and a positive review which I was quite grateful for. 2020, nine sales. 2021 prior to November, 16 sales. Then came this month, seven sales just this month! And ten reviews now too, all of them glowing five-star reviews!

Now, given enough time it could still unravel due to unreasonable behavior by enough buyers like my eBay shop has. On eBay circa 2020 I pretty much gave up on that… eBay by 2020 I spent hundreds of hours working and was losing money doing so, due to a combination of a flawed and overly generous and too trusting, business model and an alarmingly high proportion of unreasonable customers who were essentially trying to scam me. They would order a personalized artwork, when it arrived they would claim it was damaged or that it was not what they wanted, and threaten to give a scathing review unless there was a full refund. I kept my 100% positive feedback score but only because I was caving to all of these people. It sucked and it has caused me to make three clear determinations – one being no more time consuming personalized art for buyers in most cases unless the buyer has proven exceptionally reasonable through a series of previous orders. Two, is that eBay’s become too much of a cesspool and I don’t want to be an art seller there anymore, though occasionally I still use the platform to buy and sell other things. Three, that I need to enact refund policies that are not excessively trusting and generous, and price just enough profit margin in to survive and still profit despite the few who do still somehow manage to exploit me.

I still believe most buyers are genuine. I still charge less than a typical vendor, and my effective pay per hour remains well below minimum wage doing this. But it’s now not so low that it can be entirely cancelled out for the entire year if a few sales go sideways!

I was not convinced to set the current boundaries because of my own greed or any such thing. Actually, what finally convinced me to do it was the well being of the customers, who wanted timely response and delivery, wanted a growing roster of promising new products from me, wanted my venue to survive and grow because that was good not just for me but for them! And if the shops don’t remain viable that all goes down the tubes so… there is good reason to do what I need to do to make this all sustainable and able to expand.

I have a TON of new things I want to do in the near future. Not all of them make sense as Etsy products but many do. Some – digital games and gamedev asset packs, mainly – are going to be launched mainly on Itch.IO instead, or even Steam. But Itch.IO, despite longstanding efforts to gain reviews and sales there, has yet to really be viable. My Itch.IO profile still lacks the key first review or reviews which is perhaps necessary to get momentum going there.

So here is the plan for late 2021:

-games, a few of my small or midsized projects, will launch on Itch and Steam by end of year. That will likely drive activity to my Itch profile more than asset packs ever could. And it is something I’ve been working towards for an awfully long time regardless.

-asset packs shifting to become accessible outside Itch.IO, including Unity Asset Store submissions and a big complete asset pack collection on DVD and digital download, posted as a product on Etsy.

-Etsy things that are working will be built further if the prints continue to sell well, more print product options, like glossy photo prints, prints on normal weight copy paper, more size options, etc. Likewise, even more colorful and charming miniature papercraft kits based on even more architectural styles.

-sales will continue on Etsy. November 17-30 is now a planned sale range and all the papercraft items will be 40% off, all the other items 25% off, so should be pretty amazing. And there will be another sale leading into Christmas, if you want to cut shipment of things that close! (Dec. 10-18, 2021)

-sales also on Itch.Io. As in… Nov. 20-30, and Dec. 20-Jan. 2, 2022. So that is also going to happen.

As usual, here are the links:

https://www.etsy.com/shop/MatthewLHornbostel/

https://matthornb.itch.io/

Thanks for reading!

A quick note for the end of July…

Firstly, the July 4th sale went okay but mostly was underwhelming in terms of public response.

Nonetheless, I continue to push forward on more ambitious new product releases as much as I am able.

Between now and the Labor Day sale (which is sept. 1-10, 2021) I intend to release a bunch of new art items on Etsy, plus three more asset packs on itch.IO. Plans include:

-a substantial and high quality new 2.7k video VFX elements pack on https://matthornb.itch.io/

(the creation of this pack will cost at least a couple hundred $ doing a wide range of various debris bursts/falls, involving a mix of different materials, different types of FX stuff, maybe some good smoky billowing cloud tank FX too if this goes well, and that budget, of $200ish which is… roughly what I have available at the moment, and the way I want to do it – bigger and better -will be about $75 -$125 above that, so any support in the form of Etsy or Itch.IO orders in the next week or so will make it possible to do this better, with an even wider range of effects elements. But it has to be roughly within the next 20 days, by Aug. 20 or so, past that point, the scope of the collection will kind of be locked in and won’t change meaningfully between then and the Sept. 1 launch. )

-a new medieval/fantasy 3d asset pack there too. Think modular castles – interiors, exteriors – smaller structures, and many different middle ages period details filling all of them. At least 20 3d assets included at first launch.

-and a scifi pack as well with SF themed 3d assets. Sort of a mix of the darker gritty cyberpunk stuff and some cleaner / glossy future designs too, plus some alien / outer space environment elements. Again, well over 20 different 3d objects/assets included from the get go.

And those three new asset packs will have very nice preview images and materials showcasing them effectively. Which they should have, given that they’re each priced around $2.50 or so.

But: despite this accumulating mass of epic-scaled asset packs closing in on a $30 combined price, and fast approaching 3000 total files across all of them, don’t assume that you won’t still be able to find great deals from me anymore during holidays! Labor Day 2021, Halloween 2021, Thanksgiving and Christmas 2021 all will have the bundle of all my itch.IO products together for over 90% off the normal cost (i.e. under $3 for everything released to date)

That – the trio of entirely new packs – is on top of some new, and fairly substantial free additions to a few of my existing asset packs, my first submission to the Unity Asset Store, about a dozen more listings on Etsy bringing the total to 30+ listings… a relaunch and redesign of several websites including HornbostelVideos, and the release of a little adventure game called ‘Panoramic Worlds‘ across multiple platforms.

Yes, a lot is going on around here.

Some new Etsy items have already been posted, in fact.

https://www.etsy.com/shop/MatthewLHornbostel/

Like this painting, or a brand new second set of model buildings, which will be visible in a preview image very shortly on NScaleScenery.com! (in the next 36 hrs! with the actual sale listings across multiple model scales posted for sale on Etsy within 36hrs after that!) This is a big deal! So much has been in the works here these last few weeks and I am hoping that as the results of that effort start to go public you will be thrilled by it all! 😀


Halloween Sale 2020

New asset pack – Street details
A mailbox from ‘Street Details’ asset pack.
Fire hydrant from the same new asset pack
Free bonus 3d asset pack, .FBX and .OBJ assets, decals, and textures released for the Halloween Sale.

Acrylic forest Artwork – one of several new items posted on Etsy leading up to the sale.

So basically here’s where things stand:

I’ve hoped for a truly massive pile of orders placed over the Etsy / Itch Halloween sale [Oct. 27th to Nov. 3] but the response has been… less than stellar so far.

Granted, there have been a few dozen visitors showing up on https://matthornb.itch.io during this event, but generally, this sale underscores what I’ve been sensing for a while, namely that the itch asset-pack stuff is not working and neither is my Etsy stuff, for the most part. My inclination at this moment is to minimize further future updates to that material and focus almost entirely on actual gamedev efforts on Itch [and also on GameJolt and Steam].

Now, if the goals are still reached unexpectedly [anything close to the $250 sales total target] I’ll still make major stock media updates, but if things continue to underwhelm I’ll probably limit that. Instead I’ll focus this month of November on earnings in more reliable venues [eg microtasking like mTurk even though the tasks available pay only $1-3 per hour most of the time] instead of focusing on making added asset pack content since clearly not many people are interested in that anyway.

Here is the likely scenario assuming the sale continues to fail badly:

—Late 2020, focus on microtasks, tedious stuff that could pull in about $250 – $300 more by year end, plus a few small updates to Itch.IO asset packs, consisting of about 15 more 3d assets and 20 more texture maps.

–Q1 2021, I’d get the promised minigames all out there. I’m going with free and paid variants of these. The paid variants are usually a bit higher res graphically with a few more cosmetic options, but otherwise the same.

–Q2 2021, Panoramic Worlds [both free and paid versions] launched.

–Q3 2021, Miniature Multiverse released.

—Q4 2021, Vivid Minigolf released.

-Early 2022 focus on a few freebies including the Redeemer VR tour, the fangames, etc. But only if things have gone well enough on the commercial releases to take this stuff off the backburner in between the first wave of games and the later reworking of Isola for realtime 3d by late 2022.

If the sale suddenly improves and unexpectedly goes really well by the time it ends on Nov. 3, all this changes a bit:

-Late 2020 would be focused on more game assets, and releasing those to all asset-pack buyers, including 50+ new 3d assets, 100+ new texture maps, and some Unity-compatibility updates. This would all ramp up into sales on Thanksgiving and Christmas 2020 which in this scenario would be actively promoted like this current Halloween sale has been. If the Halloween sale surprises me and goes well by the end that’d bode well for the other 2020 sales onwards as well, which would mean I’d have the minigames, Panoramic Worlds, Miniature Multiverse, Vivid Minigolf all launched by August of 2021 and the rest of it by December 2021. I think this really is possible but at this juncture it seems less and less likely to work. I keep pointing this out but… if I had even another $100 a month across all these sources, it’d more than double my gamedev budget per year, AND speed up the production by about 40-50% simply due to my not diverting time to the aforementioned low-wage microtasks. Every dollar you spend on my stores speeds up development of my actual creative work by roughly one hour. Really.

Labor Day Weekend Sale

All of my SALE content online – INCLUDING NEW 3d ASSETS – ARE ABOUT TO BE DISCOUNTED TWICE! First, LAbor Day WEEKEND, Sept. 4-7, 2020! And again WITH THE SAME GREAT DEALS for Halloween 2020, Oct. 29-31!

  • https://matthornb.itch.io/ – On Labor Day weekend, from September 4th to 7th, I’ll offer 50% off all my [already underpriced] stock media asset packs, and 90% off all of them in a single bundle! So for just $1, you can get 1600+ seamless tiling texture maps, 160+ video VFX elements, 120+ 3d assets! More now there than ever before – I’ll be posting an added 20+ 3d objects, in both FBX & OBJ formats, and 100 new texture maps across all those collections, between now and Sept. 1, 2020. This is the single best part of the Labor Day sale. But there are other cool things going on sale then, and the deal will repeat for Halloween 2020 as well, about 45 days later. There’s a ton of amazing stock media here… and it can save you a ton of work if you’re an indie game dev, or a video creator or some other type of digital / 3d or VFX artist.
  • This site shop, HornbostelProductions.com – I’m offering a staggering 15% discount across the shop for those two huge sales timeframes. This is in addition to all the other discounts available for loyal customers. Pretty much any customized art variant you might want is available, but not just personalized artworks – I also have stock media DVDs and other amazing deals, including made-to-order game levels! (Not joking at all, this is great for those of you who have zero skill in 3d art – this is an offshoot of another thing I’m doing at CrowdsourcedAdventure.com and you may want to give it a look. You can place an order for a 3d level / gameworld made to order – you provide your ideas, I sculpt them into 3d content, and together we’ll form a beautiful finished 3d environment that is explorable, and which I’ll ship directly to you! This, like the personalized handmade art listings, could make a memorable gift for any significant occasion!)
  • My Etsy Shop [Handmade, handcrafted acrylic paintings at really low pricing!] The items I’ve listed on Etsy are going to include more than half a dozen new paintings, added in the weeks leading up to the first sale, and all the old art items will be discounted 20% throughout the sale, new ones by 10%. When the sale ends, I’ll take the unsold old items and auction them off on eBay. Unfortunately, a lot of my eBay buyers are still seemingly unaware that almost everything I sell on eBay I also sell cheaper elsewhere. (Not their fault, really – eBay doesn’t allow outbound URLs so many people who find me via eBay never realize most of my stuff isn’t sold there and what is there is more expensive lately.) Generally, I can, for fee reasons, offer the best possible prices on my own shop (here on HornbostelProductions) or with digital-only shops (Itch.IO) but there’s usually 7% higher pricing on Etsy, and almost 20% higher on eBay, largely because of all the fees involved on those platforms.
  • My eBay shop – I won’t mince words. I saw a fiasco earlier this year, way more so than anything on Etsy. A wave of Q1 2020 buyers – arguably, scammers – took advantage of my defective and far too trusting refund policy that allowed full refunds on sold items, including high-value ones ‘for any reason’ without photographic evidence of any actual item damage, or any evidence of claimed loss or misdelivery. Once a wave of items sold and had to mostly be refunded due to certain buyers’ greed, I found myself in a position where I genuinely did not have the cash on hand to ship out the second wave of legitimate orders that followed in any sort of remotely timely manner. Worse, as delays have mounted the amount of additional swag sent as my apology to each of those poor irritated long-suffering honest buyers has climbed. As of August 2020, the last of these delayed legitimate orders are finally being resolved, with full refunds being sent out plus extra and also the items requested being shipped with extras included. I will be shipping out the last packages [plus some extra stuff & a full refund] to each and every one of them, by August 25, 2020. My successful clearing of the order backlog coincides with the launch of some new eBay listings finally, and unfortunately a less lenient refund policy and slightly higher pricing in the future. I wasn’t convinced to do this by the fact that I made hundreds of sales over half a decade with no profit in all that time. Rather, the final straw was seeing my ability to provide good customer service to decent customers, being dragged down by my lack of any sort of emergency reserves. Being able to deliver all of what I promised to all of you, at a price that’s really reasonable, is important to me. And this mess on eBay was a disaster in that [delivery and customer service] regard. And I am genuinely sorry about that.
  • The eBay incident caused immense damage to my reputation as a seller and to my own financial status, not to mention months’ worth of delays inflicted on my indie game project ‘Miniature Multiverse’ due to the hundreds of dollars I’ve lost there in 2020. I will continue to emphasize that eBay seller fees mean that eBay items are always going to cost more than the equivalents on any other storefront I’ve got. Plus, from here on out, refunds will require photographic evidence or tracking data showing the package was not delivered successfully. And you know what, you might opt to choose eBay anyway and still pay the premium instead of buying stock media on itch, or art on HornbostelProductions because my eBay account has run longer and has ‘social proof’ insofar as there are 387 positive ratings [100% positive still, like on Etsy, despite my enormous missteps in 2020] on my account there. But eBay is now the weakest choice available for my products and I want to remind everyone of that. You’d be generally smarter to buy my content anywhere else.
A typical example of an item of mine – an older one – currently on Etsy.
My stock media DVD – available on HornbostelProductions.com and eBay but cheapest on itch.
The other side of the DVD case
Another Etsy artwork example.
Less than 1% of my texture maps/ materials [examples via itch]

Again, the shop links are:

-https://matthornb.itch.io/
– HornbostelProductions.com –My Etsy Shop
My eBay shop

Other notable links of mine include but aren’t limited to:

–TriumphantArtists.com

–MiniatureMultiverse.com

Thank you so much for reading! Hope you have a great day, and I hope that if you decide to buy anything from any of my stores, that you’re thrilled with how the purchase turns out!

Etsy and Itch.IO [minor updates]

A little bird peering through a window at a floral vase. Acrylic artwork, on sale currently [Etsy]
Landscape with wildflowers. Also on Etsy.

Basically, the good news is that I’m posting a LOT of new art items on Etsy over the course of this week. The two seen above are just the start. There’s a sale arriving on Itch.IO later this month and a lot going on on Etsy too, and I’m promoting both venues very heavily.

I’ve ordered a fresh batch of stretched canvases, about 20 of them (!) and some of those are 18×24 inches – I also have 25-packs of 16×20 inch and 18×24 inch shipping containers/mailers and a ton of bubble wrap and packing tape ready to go. On top of all of this, a $30 ad campaign has begun [between Etsy’s own ads and some other fine-tuned banner ad campaigns] that should result in approx. 450,000 impressions [ie. almost half a million people across the internet will see my ads] and, even with an expected CTR (click through rate) of only around 0.1-0.3%, that’s still hundreds of visitors showing up on my Etsy storefront. This campaign should be running from June 6-June 26 roughly, and what that means is if you were on the fence about buying something from me on Etsy, GRAB IT NOW.

Especially given that I’ve refined my pricing to take cheaper sourcing of bulk art supplies into account and reduced my effective pay level to a bit below $2/hr on Etsy artworks. Everything’s cheaper than usual right now. It’ll especially drop in price noticeably – an additional 15% – at the same time my Itch.IO sale is active [June 21 to July 4] so keep an eye on that!

ETSY SALE – June 21 to July 4, 2020!

ITCH.IO SALE [93% OFF!] – June 21 – July 4th, 2020!

I’ve also been very active on social platforms lately including YouTube. I comment on blogs, forums, YouTube videos, social media. I’ve spent hours posting replies and hyping all this stuff that’s going to happen. I’m trying to make it take off in a big way. So if you don’t buy the item you want on Etsy now, you’ll probably lose it as it’s very likely that someone else will claim it where you hesitated. And if they don’t, eventually it might end up in a bundle on eBay [some of the older items I have had on Etsy for a while will shift to eBay soon after the sale end on July 4th, 2020]

Now for the downside of this frenzy – my ‘minigames’ are being pushed back on itch.io. I’d indicated an attempt to release a set of four minigames by late July 2020 and that won’t happen. It’s unrealistic given that the first half of June is going into making art for a giant Etsy sale, and much of the third week of June into modest updates to some 3d asset and texture asset content on itch.

So what should you expect in game development terms if I’m focusing on Etsy art / stock media updates primarily in June?

Tricky – I still have a few bugs to quash and things to implement in each of those games, and if the bugs are not easily fixable this may get delayed further, but the basic expectation here is that ‘Spiral Skies’ goes live by July 4th, 2020 in both its SD and HD premium forms, plus there’ll be a lot of new teaser / preview material for other game projects posted by then as well.

I think Easely needs another week or so of actual dev work, eRacer two weeks, Vortex 2.5-3 weeks. That’s ideal, and that’s if I don’t run into last-minute barriers. The new Panoramic Worlds has about a month of additional work involved before launch. Same with Vivid Minigolf 2, and Miniature Multiverse has about three or four months of development work to go. So, in theory at least, these games can all be launched by the end of 2020.

In practice, that might not be feasible. Funding’s a persistent issue, and if this Etsy sale is successful, along with the Itch sale in late June, I can still get these games all done this year. I’d love that. I am hoping to raise around $400-500 between those two efforts. That’d actually recover the time this month that I will have spent painting (and then some) as I would be able to focus on gamedev pretty near full time, and would not be stuck doing $2-4 per hour microtasks at all. If these sales fail utterly despite all my efforts, however, I would expect only some of these games to be out by end of year, and others not until early 2021.

The relevant game pages on Itch will soon reflect this.