BRIEF UPDATE, JUNE 2021

I am working on a lot of different things, but the unavoidable result of that is that each individual effort progresses more slowly. That said, here’s a breakdown of where things stand:

  1. Microtasks. These have become higher-priority as I’ve found some work [off and on] that pays more, as in an average of $7.20/hour. And it’s work that’s available about half the time, each week so… I’ve made $400+ so far this year doing that, most of it since mid-May. I wouldn’t go so far as to call it earth-shattering, or life-changing, but rather pathetically this – minimum-wage part-time work – has a better pay rate than anything I’ve ever really landed in my life before.
  2. Miniature papercraft. I’m updating it a bit in the next couple days with a modest amount of new material tacked onto existing listings. You’ll see more soon. And best part is I do actually have a large-format printer with fantastic print quality, it can go up to 13″ by 19″ poster size. This means my papercraft will be available in TT and HO scales soon and not just the smaller scales (T, Z, N).
Nigel’s Pub, with an optional ‘outdoor seating’ addition. One of several new structures being tacked onto the British papercraft set in the next few days, across multiple scales of printable papercraft. Is there any name more stereotypically British than Nigel? Certainly not a name that is at all common in the USA!

3. Blood… the blood particle effects I have for free on Itch.IO just got an update. And it’s one of a number of updates showing up over the next week there. Watch for about 30-40 more assets to be added across some of my texture and 3d asset packs before the July 4th sale. WHICH IS ONLY ACTIVE FOR ONE DAY – JULY 4, 2021! DON’T FORGET IT!

Blood. For all the horror fans on Itch.IO.

Speaking of July 4 – I absolutely am working towards a gigantic sale on Etsy that will coincide with the Itch one and it’ll be good too. And though promotional efforts have been sort of modest this past month, they’re likely to be substantial starting a couple of days from now.

As in, I’ll be spending approx. $55 on ad campaigns, just between now and the end of the July 4 sale. That is, $35 over the two weeks leading up to that date and $20 on the day itself. It’s extremely likely to produce massive results based on past test runs.

Recall that in the past three years, between Etsy and Itch.IO, I’ve made over 60 individual sales worth over $500 total… almost all of them the direct result of active ad campaigns that were about $150 in all. So given that track record, I figure making over a dozen sales across these two venues in one day… July 4th… is fairly likely. This also means that some of the popular oft-viewed, oft-favorited listings on Etsy should finally sell by the end of that day. If you want them, but have been holding off… seriously, grab them now before someone else does! (Or take a chance on that, and wait until the morning of July 4th, and get the item you want then at 20% off if it happens to still be there.).

In preparation for the new sale I’ll be increasing the total listing count on Etsy to over 20 total listings, 20 different listed items. Granted, some of the new listings will be print stuff – the model railroading stuff appearing in a couple of larger scales they have not yet appeared in. But there will also be some new paintings showing up by the start of the sale.

Final notes: I am still working on both “Miniature Multiverse” and “Panoramic Worlds HD”. As for the latter – in the past month I’ve scrapped the old scene load/unload system and set up a new one with nicer loading screens, I implemented ad and ad-free versions of that loading-screen transition, did some playtesting, identified some situational bugs and fixed most of them, did a bit more graphics polishing in various spots, and in another few days will be doing further playtesting with a handful of other people (mostly close family) and will note any glitches/bugs they find, or any places that are confusing or that get them stuck. I’ll try to fix whatever issues they find, and also will post some trailer and video material on the web (Youtube, Vimeo, the PWHD website, the Itch.IO page, etc.)

Despite numerous failed deadlines, many delays and numerous bugs found and quashed, now I am still very optimistic that it’ll be out there by the time the sale hits. As in, during the week leading into the sale. Keep an eye out for that! It shouldn’t be more than 12 days off now!

Also, I’m working on a MAJOR update for HornbostelVideos.com to go live after that sale, some time in early July. Just know that that is still in the works. I want a lot more of my archived video content accessible but… still, not everything. There are basically going to be several tiers/categories of stuff for legal and other reasons.

Christmas 2020 to New Year 2021

Happy Holidays / Merry Christmas, to all of you out there.

We’ve – that is, my family the Hornbostels – had a pretty small holiday celebration due to the 2020 pandemic but hopefully, next year will be better?

Anyway: A few notes as of late December 2020:

– a modest volume of about another dozen additional textures have been added to the 2020 texture asset pack.

-a batch of minor updates (new 3d assets) has been added across various 3d asset collections. (well over half a dozen new 3d objects)

-A set of new artworks have been posted on Etsy lately with another one or two at least, likely to show up around the end of December 2020 and a few more beyond that in January, bringing the total count above 15 (which is still admittedly a small inventory as far as Etsy shops go)

Flower, dropped in rainfall

Amazon Rainforest

-I’m making a launch of much of my Itch.IO stock media on Unity’s asset store a priority during the next month or so, but that doesn’t mean it’ll get approved immediately or all at once. I would not expect any of that to go live until the end of January at the earliest. And if the first batch of the content’s rejected for some trivial formatting reason I’m missing, maybe even later.

-Next planned update to Itch before the current Christmas to New Year sale ends on January 3rd, is more about game productions than actual fresh stock media. I am trying to, even if the games themselves still need a lot of work still before launch, at least set up a bunch of new GIFs, video, stills, etc, relating to the game dev projects so the pages reflect the current state of those projects – especially a lot of materials relating to the four minigames that have been teased forever with nothing new to see – and a lot of that should show up in the next few days, by Dec. 31.

-I’ve been running a ton of lean, efficient ad campaigns quietly for the past 50 days and they seem to be generating escalating levels of good-quality traffic on Itch.IO… at a rate of at least 40 new visitors a week. These campaigns will be expanding in rate of acquired traffic at least 4-5x from tonight through to the end of the sale. To put the data in perspective: expect close to 200 more people to visit my Itch shop by the end of this sale. But traffic’s never been my Itch shop’s problem. I’ve had 5000+ visitors since the shop opened. The issue is not sales either, though that’s sort of an issue. But I’ve made over 40 sales there total, and at least half of those have been in the year 2020. No, the real issue is a lack of useful feedback from customers. I have never seen any of my asset packs actually reviewed. Not once. I’ve had two commenters and that is basically it. And one of the two comments was to let me know that there was a link defect in some of my .MTL files. (I’ve since fixed that everywhere it was an issue.) So I’m convinced that if a bit more feedback arrives from buyers, it’ll massively improve the rate at which visitors become buyers, buyers respond to the product with additional comments, ideas, suggestions, and/or reviews, and that? That could cause a massive deluge of new activity there. It could be a positive cycle that means the whole endeavor grows on an unprecedented scale. So I’m really hoping that works out soon. It’s why I am running this campaign but… also why I’m offering this: for every bit of feedback left on my Itch pages from December 2020 to March 2021, I promise another 3d asset posted for free to everyone. Note, at least four of those itch pages have free downloadable stuff already that can be reviewed or commented on. So if even 10% of the people who download there, and 10% of my buyers, leave feedback in the next 3 months, that equals – likely – between 12 and 25 free assets posted as a result. When I say ‘asset’ I don’t just mean a singular file but either: [a seamless texture map + any other useful related maps for PBR use] or [a 3d mesh in .FBX and .OBJ format plus a custom-designed PNG texture map UV-mapped onto it.]

Whether any of that works out in a big way, is up to all of you.

HERE ARE THE RELATED LINKS:

https://www.etsy.com/shop/MatthewLHornbostel

https://matthornb.itch.io/