Tag: Day

Etsy shop is rebounding

Bouquets of paper flowers, in little mini pots. $4.49 each + shipping.

My Etsy shop was supposed to be leveling off and headed into the background, supposedly. 

I raised pricing noticeably… to the extent that the shop is not only profitable but that margin is nearly doubled. 

I also pretty much stopped promoting it with paid ad campaigns outside of Etsy.

Figured that would hold onto some of the existing, happy customer base, but not all of it, and limit the flow of new buyers, who in some cases are unpredictable, maybe difficult to deal with. 

Well, what happened wasn’t a decline or a leveling off but a boom. The existing customers pretty much all kept ordering. And the new customers kept showing up despite my removal of ads leading into Etsy, but now the customers were arriving passively through Etsy itself at increasing rates. I realized that the reason was a temporary spike in the percentage of visitors who were buying, and apparently that metric spiking led Etsy as a platform to boost my listings and their visibility, including through the Etsy search ads you cannot opt out of. Beyond all this, my revenue has almost quadrupled, hitting $50-60/week in gains due to the pricing change, the lack of ad costs, and an uptick in buyers and to a lesser extent traffic generally. And… I’m just gonna roll with it now.

Yes, I’ve gotten a Cricut. Yes, I’m releasing a line of mini floral bouquets soon and they’ll start off at $4.49 each, then probably go up a bit once there are some reviews of them piled up. Most things on my Etsy are like that – the most underpriced stuff is almost always the stuff nobody is buying or reviewing yet.

I also have a ‘Greek architecture’ papercraft kit on the way, plus extension of all existing papercraft sets to O scale and T scale in about a month, and an upcoming option for precut kits at least with N, Z scale by June.

Yes, a few new paintings are being made. That’s not high priority but it’s still going on.

Yes, there was a Cinco De Mayo sale and everything was 15% off.

Yes, there’s a Mother’s Day sale coming up really soon (May 7-15) and everything will be at least 23% off throughout it. Some items are going to be over 30% off.

No, most sales in the future won’t have discounts quite that good. 

Yes, I’m seeing 60 visitors daily on the shop lately. About half of them on any given day are probably new visitors.

Yes, I’ve had 75 people favorite the shop, up from 50 at the end of 2022.

And yes, I do have big plans elsewhere too. I’m working on some major stock media updates, for example, and a revised HornbostelVideos.com site design with a ton of additional video material, which goes live soon. 

Thanks everybody, really excited about this actually and figure it’ll be a big deal in terms of overhauling and improving existing content and adding a lot of new things too.

One more note – an eBay auction is also going on, lots of action cameras in a bundle starting at $49 with no added shipping cost. Take a look here if interested.

Labor Day Weekend Sale

All of my SALE content online – INCLUDING NEW 3d ASSETS – ARE ABOUT TO BE DISCOUNTED TWICE! First, LAbor Day WEEKEND, Sept. 4-7, 2020! And again WITH THE SAME GREAT DEALS for Halloween 2020, Oct. 29-31!

  • https://matthornb.itch.io/ – On Labor Day weekend, from September 4th to 7th, I’ll offer 50% off all my [already underpriced] stock media asset packs, and 90% off all of them in a single bundle! So for just $1, you can get 1600+ seamless tiling texture maps, 160+ video VFX elements, 120+ 3d assets! More now there than ever before – I’ll be posting an added 20+ 3d objects, in both FBX & OBJ formats, and 100 new texture maps across all those collections, between now and Sept. 1, 2020. This is the single best part of the Labor Day sale. But there are other cool things going on sale then, and the deal will repeat for Halloween 2020 as well, about 45 days later. There’s a ton of amazing stock media here… and it can save you a ton of work if you’re an indie game dev, or a video creator or some other type of digital / 3d or VFX artist.
  • This site shop, HornbostelProductions.com – I’m offering a staggering 15% discount across the shop for those two huge sales timeframes. This is in addition to all the other discounts available for loyal customers. Pretty much any customized art variant you might want is available, but not just personalized artworks – I also have stock media DVDs and other amazing deals, including made-to-order game levels! (Not joking at all, this is great for those of you who have zero skill in 3d art – this is an offshoot of another thing I’m doing at CrowdsourcedAdventure.com and you may want to give it a look. You can place an order for a 3d level / gameworld made to order – you provide your ideas, I sculpt them into 3d content, and together we’ll form a beautiful finished 3d environment that is explorable, and which I’ll ship directly to you! This, like the personalized handmade art listings, could make a memorable gift for any significant occasion!)
  • My Etsy Shop [Handmade, handcrafted acrylic paintings at really low pricing!] The items I’ve listed on Etsy are going to include more than half a dozen new paintings, added in the weeks leading up to the first sale, and all the old art items will be discounted 20% throughout the sale, new ones by 10%. When the sale ends, I’ll take the unsold old items and auction them off on eBay. Unfortunately, a lot of my eBay buyers are still seemingly unaware that almost everything I sell on eBay I also sell cheaper elsewhere. (Not their fault, really – eBay doesn’t allow outbound URLs so many people who find me via eBay never realize most of my stuff isn’t sold there and what is there is more expensive lately.) Generally, I can, for fee reasons, offer the best possible prices on my own shop (here on HornbostelProductions) or with digital-only shops (Itch.IO) but there’s usually 7% higher pricing on Etsy, and almost 20% higher on eBay, largely because of all the fees involved on those platforms.
  • My eBay shop – I won’t mince words. I saw a fiasco earlier this year, way more so than anything on Etsy. A wave of Q1 2020 buyers – arguably, scammers – took advantage of my defective and far too trusting refund policy that allowed full refunds on sold items, including high-value ones ‘for any reason’ without photographic evidence of any actual item damage, or any evidence of claimed loss or misdelivery. Once a wave of items sold and had to mostly be refunded due to certain buyers’ greed, I found myself in a position where I genuinely did not have the cash on hand to ship out the second wave of legitimate orders that followed in any sort of remotely timely manner. Worse, as delays have mounted the amount of additional swag sent as my apology to each of those poor irritated long-suffering honest buyers has climbed. As of August 2020, the last of these delayed legitimate orders are finally being resolved, with full refunds being sent out plus extra and also the items requested being shipped with extras included. I will be shipping out the last packages [plus some extra stuff & a full refund] to each and every one of them, by August 25, 2020. My successful clearing of the order backlog coincides with the launch of some new eBay listings finally, and unfortunately a less lenient refund policy and slightly higher pricing in the future. I wasn’t convinced to do this by the fact that I made hundreds of sales over half a decade with no profit in all that time. Rather, the final straw was seeing my ability to provide good customer service to decent customers, being dragged down by my lack of any sort of emergency reserves. Being able to deliver all of what I promised to all of you, at a price that’s really reasonable, is important to me. And this mess on eBay was a disaster in that [delivery and customer service] regard. And I am genuinely sorry about that.
  • The eBay incident caused immense damage to my reputation as a seller and to my own financial status, not to mention months’ worth of delays inflicted on my indie game project ‘Miniature Multiverse’ due to the hundreds of dollars I’ve lost there in 2020. I will continue to emphasize that eBay seller fees mean that eBay items are always going to cost more than the equivalents on any other storefront I’ve got. Plus, from here on out, refunds will require photographic evidence or tracking data showing the package was not delivered successfully. And you know what, you might opt to choose eBay anyway and still pay the premium instead of buying stock media on itch, or art on HornbostelProductions because my eBay account has run longer and has ‘social proof’ insofar as there are 387 positive ratings [100% positive still, like on Etsy, despite my enormous missteps in 2020] on my account there. But eBay is now the weakest choice available for my products and I want to remind everyone of that. You’d be generally smarter to buy my content anywhere else.
A typical example of an item of mine – an older one – currently on Etsy.
My stock media DVD – available on HornbostelProductions.com and eBay but cheapest on itch.
The other side of the DVD case
Another Etsy artwork example.
Less than 1% of my texture maps/ materials [examples via itch]

Again, the shop links are:

-https://matthornb.itch.io/
– HornbostelProductions.com –My Etsy Shop
My eBay shop

Other notable links of mine include but aren’t limited to:

–TriumphantArtists.com

–MiniatureMultiverse.com

Thank you so much for reading! Hope you have a great day, and I hope that if you decide to buy anything from any of my stores, that you’re thrilled with how the purchase turns out!